Do Landing Pages Help With SEO?

By Phill Burrows on 22-May-2018 15:04:32

Topics: SEO Strategy
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What is local SEO and why is it so important for generating leads?

By Phill Burrows on 11-May-2018 13:36:15

Local SEO (Search Engine Optimisation) or local search marketing is a digital marketing tactic used by businesses to promote products and services to local customers. Improving your local SEO will help boost your online visibility and get you seen by more potential customers.

Topics: SEO Strategy
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3 quick ways to improve your email marketing strategy

By Rebecca Burrows on 04-May-2018 11:36:12

Email marketing remains one of the most effective ways to promote your business. By the end of 2019, the number of email users is projected to grow to 2.9 billion people.

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All you need to know to grow your Linkedin connections

By Paul Wilcock on 13-Apr-2018 15:40:41

Expanding your network is arguably the most important aspect of marketing yourself on Linkedin. This blog post is designed to help busy business owners understand how to develop their personal Linkedin network.

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How to build SEO into your digital marketing strategy

By Rebecca Burrows on 06-Apr-2018 16:29:18

Search engine optimisation (SEO) practices are constantly evolving to keep pace with the way search engines are improving the way they deliver results. For example, in last week Google rolled out mobile-first indexing.

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5 reasons why event speaking should be in your inbound marketing mix

By Paul Wilcock on 16-Mar-2018 14:19:31

This year I've made a point of offering my services to guest speak about digital marketing at several events. It’s become apparent that people benefit greatly from my help and knowledge, but more importantly it’s quickly becoming a core part of our inbound marketing mix here at The Blue Cube.

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7 signs that indicate that your website needs redesigning

By Rebecca Burrows on 09-Mar-2018 17:21:12

Having a strong online presence is no longer optional. An outdated website will be costing you new business. Not only does an poor website design reflect badly on your company’s brand and reputation but visitors are likely to be getting a poor experience. A poor experience means you are making it difficult for people to find the content they are looking for and even worse making it hard for them to get in touch with you to start that all important first conversation.

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An introduction to LinkedIn for Manufacturing Companies

By Rebecca Burrows on 02-Mar-2018 14:24:22

There is little doubt that LinkedIn represents a greater opportunity for B2B companies than any other social network currently available.

However, many manufacturing companies that I meet with are still ignoring the power of LinkedIn for generating new contacts and building relationships. 

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What digital marketing KPIs should manufacturing companies be measuring?

By Rebecca Burrows on 23-Feb-2018 12:26:44

One of the best things about digital marketing is that you can measure everything you can possibly think of with very detailed metrics. Page views, number of clicks, on–page conversions, open rates, emails sent... the list goes on and on. But how do you choose the right KPIs to focus on for your manufacturing business?

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