Email Marketing

No other form of marketing beats email marketing in terms of cost-effectiveness. With the rise of social media and the buzz it creates, the value of email marketing can get overshadowed. But email is still very much the communication channel of choice for business. And, compared to direct mail, the cost savings are enormous.

The key benefits of email marketing

• Cost effective – reach thousands of potential customers for a fraction of the price of traditional direct marketing.
• Timely – email campaigns can be designed, written and sent in short time frames to capitalise on what’s happening now.
• Relationship-building – regular communication with contacts/ prospects (e.g. via a newsletter) builds brand awareness and response rates.
• Flexible – from informative newsletters to promotions, specials offers and marketing material… emails can do a lot more than you think.

At The Blue Cube we’ve the expertise and experience to ensure you’re making the most of email marketing.

Email marketing: Birmingham to the world

The Blue Cube may be base in Birmingham but with expertise in email marketing, our reach is global. And yours could be too. No matter where in the country or even what country, email marketing means you will reach more customers.

“But I don’t want to spam my customers”

Excellent. Spam is the scourge of every inbox and the truth is, it doesn’t get results (not good ones anyway). Unwanted emails won’t get you business. They might get you complaints, fines or even a prison sentence.

The ‘secret’ to successful email marketing is delivering high-quality, targeted and permission-based email campaigns that people value. Whether that’s giving your audience useful information, exclusive offers or even a little entertainment.

We help you build quality contact lists and then strike the right balance of sending emails that are appreciated and evoke a response.

The Blue Cube email marketing

You will get professionally-designed emails targeted to get the maximum response from your audience. But, because we’re online marketing specialists, you get more than that. You get everything you need for successful email marketing campaigns:

1. Advice and support on every aspect of email marketing
2. How to conduct successful permission-based marketing
3. The tools to evaluate campaign performance
4. Training on how to test and optimise key elements
5. The right strategic thinking that gets results

This adds up to more than beautiful email designs… we make email marketing painless, easy-to-manage and, above all, effective.