Blue Cube Communications Ltd - Online Marketing Birmingham
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Many businesses have recently discovered that their websites are no longer at the top of search engine results, especially on the Daddy of them all, Google. You type in your main keywords that have taken you months of painstaking research to determine only to realise that your site is no longer riding high and your [...]
Read the rest of this article »For the uninitiated, SEO can be a bit of a minefield. With an overwhelming amount of information available online, it’s easy for your website to become buried under the weight of related content, and practically invisible to your audience. Well-selected keywords are the foundation of any successful SEO campaign, and can make the difference between [...]
Read the rest of this article »Whatever line of business you’re in, having something to say about what you do communicates a lot about you and your attitude to your work. But all-too-often, website owners start a blog simply because they think they should. While this is all very well, and may even (if you’re lucky) make a difference to your [...]
Read the rest of this article »If you’re interested in knowing how users are interacting with your site, and if they’re following your desired path, then the goals feature in Google Analyics (GA) is indispensable. This is an essential tool if your site is more than just products and a shopping basket, with e-commerce site owners standing to benefit, too. Set [...]
Read the rest of this article »Also known as conversion rate optimisation (CRO), making sure your landing page is converting is an incredibly important part of your SEO effort. After all, what’s the point in driving all that traffic to your page if you’re not effectively selling to visitors once they get there? It’s one thing having a great design, engaging [...]
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